Some members of the Home Instead team who are running a Care About Dementia campaign this week.

Home Instead launches Care About Dementia campaign

A Care About Dementia campaign has been launched by Home Instead Senior Care which provides care at home for older people in the Uckfield area.

It is being run in support of Dementia Action Week which runs until Sunday.

The organisation is sharing advice and stories about helping people with dementia to live well using #CareAboutDementia on social media.

Key risk factors

Alzheimer’s Research UK, says that, according to a national survey, half of UK adults cannot identify any key risk factors for dementia.

The charity found that only 1% were able to name the known risk factors for dementia which are heavy drinking, genetics, smoking, high blood pressure, depression and diabetes.

Alison Scutt, owner of Home Instead Senior Care in Uckfield and Lewes said: “At Home Instead Senior Care, we care about dementia and want to support families and help people live well with it.


“For us, every week is a dementia awareness week and our trained caregivers know the best ways of helping a person with dementia.”

Lisa, a caregiver from Home Instead said, “When people have dementia they can become quiet and might not be able to express themselves verbally.

“With one of my clients, as I’ve got to know him, I can spot the non-verbal signs like a smile when he hears his favourite song on the radio, or a frown usually means he has got a headache and wants some time to himself. It is really important to look for these types of clues.”


Alison added: “Almost all of us know someone affected by dementia and so we all have a reason to take action and learn more about it. When it comes to fighting dementia, awareness is key and we are passionate about supporting people to live well with it. Please do get in touch if you would like more information.”

Dementia Action Week is an Alzheimer’s Society initiative designed to unite individuals, workplaces and the wider community to take action and improve the lives of people living with dementia.

To find out more about Home Instead and the services they provide, call 01273 437040 or visit

See also:

Plans for dry cleaning and key cutting kiosk in Tesco car park

Frustration grows about anti-social behaviour in Uckfield

£49,000 car park money reallocated to Ridgewood Village Hall project

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